
Why Crème de la Vie?
Because your lady parts have changed.
We examined the various changes our vulvar tissues undergo due to hormonal shifts and identified clinically backed ingredients best suited to support these changes.
(re)moisturize
A loss of estrogen leads to less moisture, resulting in uncomfortable dryness and atrophy.
Crème de la Vie uses clinically studied ingredients like sodium hyaluronate (often prescribed as an alternative to topical estrogen), aloe, and sea buckthorn oil to deeply hydrate these delicate tissues, reduce vaginal pain, as well as protect against infections.
(re)mineralize
Studies show that with age, important minerals like zinc and copper levels in our vaginal tissues decline.
Crème de la Vie is the only vulva moisturizer that uses a unique mineral complex including zinc, copper, magnesium, and calcium PCA to strengthen vulvar tissues, boost collagen production, and promote elasticity.
Clinically Proven Results
Clinically
Proven Results

89%
with severe sexual discomfort reported meaningful improvement
100%
reported relief from dryness and discomfort after 7 days
97%
reported an increase in their body confidence
100%
reported it felt soothing upon application
This third-party clinical study included 30 women from ages 18 - 65 with vulvovaginal discomfort. Volunteers applied product twice daily during a 28-day period.
“I thought dryness was another symptom I would have to learn to live with. Until I found Crème de la Vie.”
"I NEVER KNEW MY LADY PARTS COULD FEEL THIS GOOD"
"I love this so much - I can't imagine ever going without it."
What's inside...
SEA WATER EXTRACT
Rich in minerals, helps to hydrate, soothe, and strengthen the skin barrier.

COPPER GLUCONATE
Promotes collagen and elastin production, contributing to skin firmness and elasticity.
MAGNESIUM ASPARTATE
A mineral that helps to improve skin elasticity and reduce signs of fatigue.
ZINC GLUCONATE
Provides anti-inflammatory benefits, helps soothe irritated skin, and supports skin repair.
SODIUM HYALURONATE
A form of hyaluronic acid that deeply hydrates the skin by attracting and holding onto moisture.
CALCIUM PCA
A mineral that helps maintain skin hydration and improve the skin's barrier function.
ORGANIC SEABUCKTHORN OIL
Rich in vitamins and antioxidants, helps to nourish, heal, and protect the skin from environmental damage.
CERAMIDE NG
A lipid that helps restore and maintain the skin’s natural barrier, preventing moisture loss and protecting against external irritants.
ORGANIC ALOE
Hydrates, soothes, and calms the skin with anti-inflammatory properties.
ORGANIC JOJOBA OIL
Mimics the skin's sebum, helping to balance oil production while moisturizing and protecting the skin barrier.
SQUALANE
A lightweight moisturizer and antioxidant that hydrates and softens the skin.
ORGANIC COCONUT OIL
Provides deep moisturization, nourishes the skin, and has antibacterial properties, making it ideal for sensitive skin areas.
VITAMIN E
Acts as an antioxidant, protecting the skin from free radical damage while moisturizing and healing.
FULL LIST
Water (Aqua), Organic Aloe Barbadensis Leaf Juice, Propanediol, Organic Simmondsia Chinensis (Jojoba) Seed Oil, Squalane, Organic Cocos Nucifera (Coconut) Oil, Cetearyl Olivate, Sodium Acrylates Copolymer, Sea Water Extract, Magnesium Aspartate, Zinc Gluconate, Copper Gluconate, Sodium Hyaluronate, Organic Butyrospermum Parkii (Shea) Butter, Organic Theobroma Cacao (Cocoa) Seed Butter, Organic Hippophae Rhamnoides (Seabuckthorn) Fruit Oil, Calcium PCA, Ceramide NG, Tocopherol, Sorbitan Olivate, Pentylene Glycol, Potassium Sorbate, Sodium Benzoate, Lecithin, Citric Acid
SEA WATER EXTRACT
Rich in minerals, helps to hydrate, soothe, and strengthen the skin barrier.
ZINC GLUCONATE
Provides anti-inflammatory benefits, helps soothe irritated skin, and supports skin repair.
CALCIUM PCA
A mineral that helps maintain skin hydration and improve the skin's barrier function.
SODIUM HYALURONATE
A form of hyaluronic acid that deeply hydrates the skin by attracting and holding onto moisture.
ORGANIC SEABUCKTHORN OIL
Rich in vitamins and antioxidants, helps to nourish, heal, and protect the skin from environmental damage.
ORGANIC ALOE
Hydrates, soothes, and calms the skin with anti-inflammatory properties.
CERAMIDE NG
A lipid that helps restore and maintain the skin’s natural barrier, preventing moisture loss and protecting against external irritants.
COPPER GLUCONATE
Promotes collagen and elastin production, contributing to skin firmness and elasticity.
MAGNESIUM ASPARTATE
A mineral that helps to improve skin elasticity and reduce signs of fatigue.
ORGANIC JOJOBA OIL
Mimics the skin's sebum, helping to balance oil production while moisturizing and protecting the skin barrier.
SQUALANE
A lightweight moisturizer and antioxidant that hydrates and softens the skin.
ORGANIC COCONUT OIL
Provides deep moisturization, nourishes the skin, and has antibacterial properties, making it ideal for sensitive skin areas.
VITAMIN E
Acts as an antioxidant, protecting the skin from free radical damage while moisturizing and healing.
FULL LIST
Water (Aqua), Organic Aloe Barbadensis Leaf Juice, Propanediol, Organic Simmondsia Chinensis (Jojoba) Seed Oil, Squalane, Organic Cocos Nucifera (Coconut) Oil, Cetearyl Olivate, Sodium Acrylates Copolymer, Sea Water Extract, Magnesium Aspartate, Zinc Gluconate, Copper Gluconate, Sodium Hyaluronate, Organic Butyrospermum Parkii (Shea) Butter, Organic Theobroma Cacao (Cocoa) Seed Butter, Organic Hippophae Rhamnoides (Seabuckthorn) Fruit Oil, Calcium PCA, Ceramide NG, Tocopherol, Sorbitan Olivate, Pentylene Glycol, Potassium Sorbate, Sodium Benzoate, Lecithin, Citric Acid
& What's not
SILICONES
GLYCERIN
HORMONES
ALCOHOLS
FRAGRANCE
PARABENS
SILICONES
GLYCERIN
FRAGRANCE
HORMONES
ALCOHOLS
PARABENS
Lubricant vs Moisturizer
Do you need both?
Understanding the differences between these products can significantly improve your comfort and quality of life. While lubricants (like our Aureum) are designed for intimacy, vulva moisturizers like Crème de la Vie offer daily, long-term relief.
Think of your vulva moisturizer like your facial moisturizer (to be used daily, morning and night), and your lubricant like your makeup primer (to be used, well, whenever you put on makeup).

Lubricants
Vulva Moisturizers
PURPOSE
Designed to provide short-term relief during sex
Provides daily, lasting hydration to vulvar tissues
BENEFITS
Provides immediate lubrication to reduce friction and discomfort
Offers long-term hydration, soothing the skin and preventing dryness
APPLICATION
Safe to use on the vulva and inside the vaginal canal
Safe to use on the vulva and vaginal opening
DURATION
Short-term, during sexual activity
Long-lasting, continuous hydration of the vulva
REGULATION
Class II Medical Device and regulated by the FDA
A cosmetic like a facial moisturizer
"What surprised me is how important it is to use both a moisturizer and a lubricant. The lubricant is great for intimacy, but it's even better when applied to soft, hydrated skin. So important to have a good foundation to work with. I don't ever want to be without my estrogen cream, Aureum lubricant, and now Crème de la Vie!"
frequently
Asked
Questions
frequently Asked
Questions
see all faqsFor best results, we recommend applying the moisturizer twice daily as part of your AM/PM routine.
While every body is different, our clinical trials found 73% of participants experienced lasting relief from dryness or discomfort in 3 days or less.
Yes, Creme de la Vie is free of estrogen and other hormones.
Yes, absolutely! Participants in our trial reported notable improvements using Creme de la Vie along side their topical estrogen. Always be sure to check with your healthcare provider before use.
Absolutely! The formula works beautifully for any skin in need of hydration. Dermatologist approved and safe for sensitive skin. Avoid direct contact with eyes.
Some people may experience a mild stinging or burning sensation upon application. This is likely due to dryness, and should go away quickly - particularly as the tissues become more hydrated with regular use.
If irritation occurs, decrease the amount and frequency of application. If it continues, please discontinue use and consult your healthcare provider.
Creme de la Vie is not a personal lubricant. We recommend applying the moisturizer 30 minutes before intimacy for best results. During intimacy, our water based Aureum lubricant is a perfect match.
Creme de la Vie has a very subtle scent from the natural ingredients used in the formula. There is no added fragrance.
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